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“Too many companies emulate the leader and try to be better, when they should avoid the leader and try to be better.”
 – Derrick Daye and Brad VanAuten, The Blake Project.

Press Releases

Nonprofit Development Alliance

Contact: 
Pat Harriman
949-370-2075 
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House of Blues to Host
Free Workshop to Help
Nonprofits Regain Status

Nonprofit Develop Alliance to Provide Expert Assistance


NEWPORT BEACH, Calif., July 13, 2011 - Nonprofit Development Alliance(NDA), supporting the nonprofit community and helping them reach their full potential, announces that House of Blues in Hollywood will host a free workshop to help nonprofits regain their IRS status. The workshop will be held on Friday, July 22, from 3:00 – 5:00 p.m. 

”Earlier this month, the IRS revoked the status of 275,000 nonprofits across the country, including 3,400 in Los Angeles County and 2,200 in Orange County,” said Norm Bour, community relations and CMO for NDA. “We will be conducting workshops with nonprofits that have lost their status to explain how and why it happened, what the options are now, and how to prevent it from happening again.” 

Recent changes in federal tax laws require that all nonprofits file a 990 form with the IRS, to verify their status. If any nonprofit organization did not file a 990 over the past three years, the IRS revoked their nonprofit status. This change in nonprofit status also means that individual donations to the organization are no longer tax deductible. 

”The IRS is now trying to verify the status of all nonprofit organizations,” Bour said. “The law used to be that nonprofits with an annual gross income of $25,000 or less were not required to file a 990 form, but that has changed. However, those organizations with annual gross income of up to $50,000 can file online.” 

NDA is planning to conduct this workshop again over the coming weeks in Long Beach, Pasadena/Glendale, the San Fernando Valley, and Orange County.


About Nonprofit Development Alliance 
Nonprofit Development Alliance, a division of the OPIS Network, supports the nonprofit community by teaching them how to operate with a strategic focus. Nonprofits are founded by passion, but sustained through smart business practices in compliance, accounting, fund development, grant strategies, and grant writing. Our team of experts is led by a 20-year veteran of nonprofits and former controller of Easter Seals, and is prepared to help nonprofits run at peak efficiency. Our headquarters are located in Newport Beach, Calif. For more information, please visit www.nonprofitdevelopmentalliance.com, or call 949-662-1434.


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Franchise Update Media Group

Contact: 
Pat Harriman, Principal
The Harriman Group
949-370-2075 
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1st Annual Franchise Consumer Marketing Conference

Two Days of Valuable Education and Networking Opportunities


SAN FRANCISCO, June 27, 2011 - The first-ever industry event for franchise consumer marketing was held June 14-15 at the Omni Hotel in San Francisco, attracting 57 brands with annual system-wide sales of more than $11 billion. The conference was produced by Franchise Update Magazine. 

The conference agenda was driven by the advisory board, composed of franchise marketing executives in the food, service, and retail sectors. 

Franchise marketing executives had the opportunity to meet with leading industry experts, engage with peers, and discover new strategies to reach consumers and maintain brand growth. The networking area provided the ideal venue for meeting new industry partners and suppliers, from social media experts to agencies, and mobile marketing leaders to technology innovators.


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ILLUMINUP

Contact: 
Pat Harriman, Principal
The Harriman Group
949-370-2075 
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ILLUMINUP's Universal Multi-Purpose Lite Mat

Versatile LED-Powered Flood Light Floor Mat


SAN JACINTO, Calif., June 22, 2011 – ILLUMINUP, developer and manufacturer of LED-powered floor mats, announces the Universal Multi-Purpose Lite Mat. The versatile mat provides the ideal solution for a variety of uses, from a work light for do-it-yourself mechanics and car show enthusiasts, to patio lighting and an outdoor welcome mat. 

“LED technology delivers more efficient use, lower cost, and better illumination than other light sources,” said Gary Hardesty, inventor of the Universal Multi-Purpose Lite Mat. “This mat will last 10 to 15 years, and the LEDs are guaranteed for 50,000 hours.” 

Incorporating ILLUMINUP’s proprietary, ultra-efficient “SunStruck” LED technology, the mat is constructed from 100% recyclable polypropylene. Measuring 36.5” x 15.75” with beveled edges all around, the mat’s unique dovetail design holds the 96 LEDs in place. MSRP for the mat is $199.95. 

“The Universal Multi-Purpose Lite Mat’s LED technology helps you protect your home, makes it easier to work on your car, truck or motorcycle, or can be used to show off the undercarriage of your vehicle at car shows,” Hardesty said. 

For more information and to order online, go to: http://www.illuminup.com/products/automotive-products/universal-lite-mat.html


About ILLUMINUP 
ILLUMINUP is the developer and manufacturer of LED-powered floor mats. Incorporating our proprietary, ultra-efficient “SunStruck” LED technology, ILLUMINUP mats deliver a light dispersion profile that illuminates the entire surface simultaneously. For more information, please visit our website at www.illuminup.com or call 877-936-5432.


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The Harriman Group

Contact: 
Pat Harriman, Principal
The Harriman Group
949-370-2075 
This e-mail address is being protected from spambots. You need JavaScript enabled to view it  


The Harriman Group Launches
Social Media Optimization Program

SEO Content Creation, Social Media Copywriting, Social Networking, Website Optimization and More


LAGUNA HILLS, Calif., Nov. 1, 2010 – The Harriman Group (THG), your strategic partner in public relations and social media, announces the launch of its Social Media Optimization Program, featuring a wide range of services, including SEO (Search Engine Optimization) content creation, social media copywriting, social networking, website optimization, and more. 

“Through tighter integration of SEO and social networking, our goal is to help you create and grow brand equity by positioning your company as a market leader that offers innovative products and services that are in demand,” said Pat Harriman, THG principal. “This is what we call our Social Media Optimization Program.” 

The company is offering a free Keyword Assessment Report, which evaluates search engine metrics and generates quantifiable data that measures the maximum number of possible daily clicks, monthly trends, the total daily traffic, cost and value for that keyword to be ranked #1 as a Google Adword, and overall SEO value. A list of additional keyword search terms and phrases is also generated. 

“Keywords are critical for your position in SEO rankings, and for being ranked in the appropriate online directories, blogs, and social media channels. The Harriman Group works with you to develop your SEO strategy and leverage the power of your keywords throughout all communications, and across all media channels,” Harriman said. Request your free Keyword Assessment Report: http://www.harrimangroup.com/contact-get-in-touch.html


About The Harriman Group 
Based in Laguna Hills, Calif., The Harriman Group is a full-service public relations and social media agency that integrates your PR, SEO and social media strategies to help you create and grow brand awareness and equity. Our expertise includes SEO Services, SEO Content Creation, Social Media Copywriting, Social Networking and Website Optimization. For more information, please visit our website at www.harrimangroup.com.


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