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“Too many companies emulate the leader and try to be better, when they should avoid the leader and try to be better.”
 – Derrick Daye and Brad VanAuten, The Blake Project.

Social Networking

Social networking is good for extending brand recognition and enhancing your corporate reputation. Social media site content does get indexed by search engines to improve your rankings, and can help drive traffic to your website. 

 Bookmarking Sites – Delicious, Digg and StumbleUpon – These sites allow you to share and submit news, organized and categorized by tags. Other users who are interested in those same topics can find your news, add it their collection and share it with their followers. You can also notify others that you are a member of these sites, and invite them to join and follow you. Content from these sites can also be posted to Facebook and other social networks. 

 Social Media Sharing Buttons – Make it easy for visitors to your site to share pages of interest through their social media channels. Visitors to your sit can click on an icon that automatically uploads your link to their social networking accounts, or encourages them to bookmark your website or blog. 

Content Syndication – Your web page, blog, or press release content is “syndicated” or distributed across the top social networks including BlinkList, CoRank, Faves.com, Folkd, Jumptags, MyLinkVault, Reddit and URL.org. Articles are syndicated through the major article directories, including eZine, Article Alley, Article Cube and Go Articles. These networks and article directories have proven to affect SEO, initiate the viral spread of content, and help influence your search engine rankings and authority.

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